The first time I heard of Fisker was when Scooter Braun and Ellen DeGeneres gave Justin Bieber a chromed out Fisker karma for his 18th birthday on daytime television. It was 2012 and a time when electric vehicles were firmly seen as luxury vehicles, play things for those that could afford them. Tesla had only released the original Roadster at the time and the Model S would actually launch that summer.
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